One of the notable success stories for No Limit in the 2000s was Master P‘s son, Lil Romeo. He released three albums under the label from 2001 to 2004. Taking his talents to Hollywood, Rome has several acting roles under his belt in movies and TV-show, including a 53-episode run of his own show on Nickelodeon.

In 2007, Romeo received a scholarship to play basketball at the University of Southern California. He played 2 years for the Trojans before delving further into films, a return to music in 2019, and later becoming a father to two children.